HAND Strategic Positioning in AI Search

Client Background

HAND Enterprise Solution is a leading IT consulting and services provider in China, focused on enterprise digital transformation and serving thousands of large and mid‑sized enterprise clients.

Challenge

AI search is reshaping how enterprise buyers make procurement decisions. HAND needed a credible, professional presence in AI search results for enterprise digitalization, differentiating itself from peer IT service providers.

Our Approach

We built a business‑scenario‑driven GEO program for HAND: first identifying the highest‑frequency AI search scenarios in enterprise digital transformation, then running content authority building and ongoing monitoring against those scenarios.

Execution Highlights

• Identification and prioritization of key business scenarios for GEO
• Content authority building and optimization for core scenarios
• Structured deployment of brand trust signals
• Continuous monitoring and optimization of GEO results