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Smollan: 8 Retail Trends in China

In the Year of the Rooster, we expect more of everything for the world of retail: bigger challenges, but also bigger rewards; heightened consumer expectations, and greater wins for the retailers and brands that meet them and even greater ones for those that exceed them.

  • Trend 1: Health equals happiness
  • Trend 2: In it to win it
  • Trend 3: Cutting out the middleman
8 Retail Trends in China
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