- Be aware when designing for a Chinese audience.
- Colors: Red and yellow represent prosperity, good energy, friendliness, and festivity to the Chinese audience. However, you can’t use a design with only red and yellow – colors of the national flag.
- Typography: There’re 26 letters in English. In Mandarin only, there’re 60,000+ characters already.
Concept and Ideation
We assist our clients to transform their ideas through diligently crafted design paired with strategic thinking. We produce ideas and tell good stories.
- Creative Concept
- Ideation
- Visual Moodboard and Storyboard
Creative Production
From ideas to web pages, APPs, multimedia content that works in the business world, we make things happen.
- Mobile Development: HTML5, APP and WeChat Mini-program
- Video Production – Short/Long Form, TVC
- Digital Installation/Interactive Space
- Photography Services
Design
We specialize in using design to solve big problems by marrying deep insight and industry knowledge with design thinking principles.
- Graphic Design:
- Brand Identity
- Print/Digital Poster
- Visual Moodboard
- Product Packaging
- User Experience and User Interface Design
- Website/Landing Page Design and Reformation
