- What are brands seeking to sidestep ads-blocking? Content Marketing.
- KOLs, Internet Celebrities are versatile in China.
- Content Marketing revenues surged 14% in 2016 to $28B, Revenues pacing for 14% growth again in 2017. – PQ Media
How to tell a good story from brands’ marketing materials? How to make the best use of content piece and drive results from that? We got that.
westOeast Content Campaign offerings include:
- Content Strategy
- Production and Curation
- Editorial Calendar
- Creation and Curation
- Distribution and Amplification
- Optimization and Analytics
Influencer marketing offers a way to reach consumers through the online figures they trust the most.
KOLs/Influences blend branded content into their own storylines, not explicitly promoting a brand but is intended to stimulate interest in its products or services.
westOeast provides end-to-end service from KOL identification to content supervision. Our local experts know where to find effective Influencers for your hard-to-reach, niche audiences.
Harness power of big data for a complete digital strategy. We implement leads capture mechanism on your site, design email marketing flows, automate and optimize for the outcome.
- Leads Capture
- Leads Score, Nurturing, Conversion
- Marketing Performance Measurement